Our overall goal is to help people in organizations develop a shared understanding of business issues, irrespective of the diverse value orientations from which they start, and to support organizations in realizing the business potential of value differences by integrating them to a common purpose
Why does culture matter?
How does It connect to business strategy?
It matters a great deal and the connection is essential. This is because we have found that when the ‘hard side’ of business and strategy clash with culture, culture always wins. It provides the context within which people in organizations interact with each other. Culture is an enabler for successful business relations, but also a minefield for potential conflicts. That’s why engaging your people in this field is so meaningful and beneficial. When people from different cultural backgrounds come together, the rules of operation and ways of working together can no longer be taken for granted.
By helping people understand different points of view, we broaden their perspective and help them capitalize on these differences.
The biggest problems occur when organizations see business issues as separate from culture and vice-versa. Every conversation about culture and every initiative to shape culture should always start with the business issue at stake.
We first need to align employees and teams with the corporate strategy
and future direction of the organization by asking:
What are our key business challenges?
What are our must-win battles?
What’s the strategy to get there?
AREAS OF INTERVENTION IN THE
CULTURE FOR BUSINESS FIELD
We help our clients to diagnose in what phase they are in the eternal process to make innovation sustainable, a second nature, and to help them reconcile the most crucial dilemmas that occur at that stage.
We support our clients to recognize the main dilemmas created by the competing demands of all the stakeholders, the competence of its leadership and its organizational culture. This allows us to predict the value of your organization in the long term.
An effective risk management approach can lead to innovation. It’s essential to change approach, by going from ‘risk avoidance’ through ‘risk acceptance’ to risk management.
We co-create with our clients effective new ways of working in the areas of culture, process, design and technology. By doing so, we turn the current dilemmas into opportunities.